For Lily Aldridge, "Fragrance is what gets you in the mood for the character you want to be." When you smell something, it brings you back to a certain time in your life or sets the stage for a new inspiration. Lily's parfum is modeled after her life's journey, with the first release modeled after her Nashville home titled Haven.
Her first scent, Haven, is a feminine mix of lychee and mandarin with hints of rose absolute, peony, and fresia. The amber and cedar wood undertones bring in the masculine edge of Nashville.
Each scent of hers is modeled after a place. Throughout this project, Lily plans to share her journey with us through the scents that represent different times in her life.
Similar to our brand SENLIS, we find our greatest inspiration lies in the places we visit while traveling. Named after the charming town of Senlis, France, a sense of place is part of our brand DNA. We love supporting other brands that embrace femininity and promote travel.
Congratulations to Lily and her team for a beautiful product and successful launch!
Check out Lily's first scent, Haven.
Images belong to Lily Aldridge parfum.